Callcoach.com is the brand name of Falfort Company Ltd. CallCoach was first started back in 2000 as a fusion between business and sports best practice - the concept of the Corporate Athlete was a big concept at the time.
CallCoach new business development professionals have decades of hands‑on experience—starting with our work delivering advanced multimedia services for SAP (UK) Ltd and expanding into high‑value engagements with leading Indian SIs and US software companies. We’ve spent over 30 years helping organisations win more business, sharpen their sales performance, and communicate complex ideas with clarity and impact.
Our team blends deep commercial expertise with cutting‑edge technology. From new business development and outbound marketing to high‑stakes sales training, we’ve supported blue‑chip companies that demand results, not theory.
We’ve have also supported coaching(with notational analysis) elite performers at the very top of their fields—whether Wimbledon tennis professionals, celebrated public figures, and world‑class sales professionals. They all share one truth: excellence is built long before you step into the arena. You practise, you refine, you review, and you go again. That cycle is where champions are made.
CallCoach takes that winning formula and puts it directly into the hands of your sales teams. What began as a simple concept has evolved into CallCoach.com—a powerful performance‑improvement platform that uses video‑based practice, real‑time feedback, and repeatable coaching loops to help people sell with confidence, clarity, and consistency.
If you want teams who perform at their peak when it matters most, CallCoach is how you get there.
Companies that we have worked with;
SAP (UK) Ltd
IBM
Robson Rhoades
Whitbread PLC
Radisson Blu Edwardian
Discovery Channel
KPIT Technologies, Oracle Key partner
The TAS Group(Altify)
The European Assembly
Konica Minolta
Some Video Examples of our work below.
